It’s lurking in the water, waiting on your every move, smelling your fear, and sensing and anticipating every step you take. What is this thing? You know it’s a predator. It’s waiting to make such a great kill. A kill in the market, of course.
Who am I talking about? The shark AKA the client. He sounds fearful, but he just wants a bit of glory. The communication between a client and a development team can get pretty messy if you don’t use the right tools. That web and mobile app, he wants it all and he wants it now. He wants to know every little thing you are doing. He wants consistent updates so that he knows when he can start flaunting his bait for consumers to use.
Maybe there is some misunderstanding. We shouldn’t be fearful of the client, instead we need to give him or her what he or she wants. The client will be happy and so will you. This is why it is important to have the best communication possible. Programmers, developers, designers, the client, and the project manager are just some of the possible communications that you need to make to make a project successful. Our agency has tried the best and worst products used for business communication. Here are some of our top tools and tips on how to use them from our best designers and developers.
- Skype is known worldwide. First two words you think of are video and chat. But it amazes me how some people don’t use their special features. Like screen sharing. Ok imagine this scenario: you are talking to a client, he has no idea how to use the new web application. Share your screen. Give him a live demo. Need to give him a quick status update? Skype is used for simple talking back and forth, don’t dare use it for some huge point or feature that you are trying to explain. Those things you want on record and you can use other tools for that. Yeah, like the ones below. Skype is also great internally. While we support healthy exercise, it isn’t necessary to walk all the way over to the design team to tell him to use red, not blue.
- This is the tool I was talking about before. Store important things here. With basecamp, it is easy to plan a project with your client and give him more detailed explanations on development features. Basecamp is great for everyone to use. The one thing we wish it had was for you to comment on a specific project or feature. It only enables a discussion forum to chat.
- Invision is one of the newer products on the market. Our designers love this tool. Specifically because it can show mockups and wireframes to the client. It also has special features like notifications and a daily digest so clients can get updated automatically. Remember that one feature that we wish Basecamp had? Invision has it. Say you get feedback from a client. You can upload a graphic correction. You can interact with the tool and link pages to show exactly what you’re talking about. Putting action in the mockups is great for designers and developers.
- Developers use this tool more than designers. Pivotal Tracker is well-known and well established. This gives you more of a status of when a project was started and delivered. You can assign points to each status and can set a scale and give time duration. That’s the best part of this tool for us. The time estimations and automatic predictions.
It’s obvious that every development agency uses different strategies and tools when working on a project for a client. The most important tools are ones that communicate clearly between all members and the client. A shark is intimidating by himself. Leave him hungry and you will definitely feel uneasy.